A new project “Living the World of Work” Manutan.
Information, curiosities and tips to live the world of work in a serene and productive way. This is the new adventure that bordegoni together with the French multinational Manutan has started, creating a blog with inbound marketing metrics.
In addition to creating quality and topical content, we have introduced a column dedicated to working professionals, within which you can find video interviews of professionals giving advice on how to spend your daily working life with fulfillment and balance.
Thanks to this solution, we were able to get more interest by increasing transit time on the pages.
The data we have been able to see is of a continuous increase in users and conversion of visitors.
Work that allows over time not only to convert but to have a lot of interesting material to use as information that can also be conveyed within the company itself to improve the productivity and quality of life of employees.
It is increasingly important to have effective and quality content and editorial plans.
Below you can download a handbook with small tips for planning a marketing strategy for your company.
