Why companies in every sector should use photo-realistic 3D rendering

A 3D render is a useful design preview tool and thanks to it we can visualise a photo-realistic image in a clear and immediate manner that does not lead to misunderstandings and additional post-realisation costs.

A 3D render reduces the risk of aesthetic or measurement errors.

How photo-realistic 3D can help

  • To the presentation of projects
  • To cut the costs of setting up photo shoots of any size and genre
  • It can sometimes be useful to skip the prototyping phase, promoting a product even before it is used

The photo-realistic 3D render can be used in many areas of the business world:

  • Architectural studies: for final design verification or environmental impact
  • Planning and design studios: for final product evaluation and presentation of the work to the client
  • Furniture manufacturers and retailers (showrooms)
  • Designer
  • Inventors
  • Artists

Photo-realistic 3D render consists of digital images taken from three-dimensional models and these images are intended to simulate in a photo-realistic manner:

  • Environments
  • Materials
  • Lights
  • Objects

It has now been confirmed that most architects who use photo-realistic images for their projects get more consideration from their buyers.


Photorealistic 3D render

Photorealistic 3D render also offers great advantages for the client:

  1. Providing a realistic view of the solutions adopted enhances one’s image.
    The architect can present virtual images developed through the use of 3D software
    The designer can enhance his activity by offering his clients high-quality 3D renderings that capture the client’s attention, thus offering him a unique service.
  2. Present virtual images using photo-realistic 3D software.
    The realised images are more polished and stimulate the customer to go deeper into the subject.
  3. Presenting 3D renderings with photo-realistic effect
    These images are able to exert a strong dimension of reality, creating a ‘wow effect’ and thus making a difference in front of the customer.

Advantages and benefits

Photo-realistic 3D rendering makes it possible:

  • Provide your customer with a realistic view
  • Show all elements present
  • Display materials to perfection
  • Display the project, playing with and modifying the various lighting effects to the type of materials.

The photo-realistic 3D render makes your project far superior to an idea presented with a simple 3D and, the professional who wants to distinguish himself from his competitors, has the opportunity to exploit its potential.

Photo-realistic 3D render of bathroom furniture

The wow effect is assured.