{"id":8208,"date":"2024-10-22T11:44:18","date_gmt":"2024-10-22T09:44:18","guid":{"rendered":"https:\/\/bordegoni.com\/?post_type=portfolio&#038;p=8208"},"modified":"2024-10-22T11:47:58","modified_gmt":"2024-10-22T09:47:58","slug":"kitebus","status":"publish","type":"portfolio","link":"https:\/\/bordegoni.com\/en\/portfolio\/kitebus\/","title":{"rendered":"Kitebus"},"content":{"rendered":"[vc_row content_placement=&#8221;top&#8221; thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1717494045499{margin-top: 50px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_empty_space][vc_column_text]\n<h2 style=\"color: #2e4f4f; font-size: 50px;\">Our work<\/h2>\n[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row content_placement=&#8221;top&#8221; thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1717494045499{margin-top: 50px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1718004163577{padding-right: 20px !important;}&#8221;][vc_column_text]Kitebus is a Kitesurfing school on Lake Garda that contacted us with the desire to make a restyling of its website and above all to improve its findability on Google.<\/p>\n<p>Together with careful listening to the customer&#8217;s needs and our advice, we stitched together a customised solution to evolve our customer&#8217;s business also on the web.<\/p>\n<p>And so we published a new, fresh and fun website with a graphic style that represents the School of Kite.<\/p>\n<p>The website was developed on CMS WordPress with institutional and service pages and a section dedicated to booking Kitesurfing lessons and other services offered by the school such as storage and rental.[\/vc_column_text][vc_empty_space][\/vc_column][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1718004170628{padding-left: 20px !important;}&#8221;][vc_column_text]\n<h4>What we did in detail:<\/h4>\n<ul>\n<li>SEO study and search for the most effective keywords<\/li>\n<li>Graphic design<\/li>\n<li>Study of the site structure for intuitive navigation with particular attention to Google best practices<\/li>\n<li>Development of graphic templates for the pages<\/li>\n<li>Implementation of the booking section<\/li>\n<li>Google Ads advertising campaigns planned according to the time of year<\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row content_placement=&#8221;top&#8221; thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1717494045499{margin-top: 50px !important;}&#8221;][vc_column css=&#8221;.vc_custom_1718009566437{padding: 40px !important;border: 1px solid #000000 !important;}&#8221;][vc_column_text]\n<h3>Website development<\/h3>\n<p>We gave a graphic design that matched our client&#8217;s business sector and personal taste considering the age of his buyer persona to create an intuitive and appealing navigation.[\/vc_column_text][vc_single_image image=&#8221;5451&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;fadeInLeft&#8221;][\/vc_column][\/vc_row][vc_row content_placement=&#8221;top&#8221; thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1717494045499{margin-top: 50px !important;}&#8221;][vc_column css=&#8221;.vc_custom_1718009576952{padding: 40px !important;border: 1px solid #000000 !important;}&#8221;][vc_column_text]\n<h3>Development of the Reservations Section<\/h3>\n<p>We have created a section that allows you to book kitesurfing lessons and services such as equipment hire and storage.[\/vc_column_text][vc_single_image image=&#8221;5449&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;fadeInRight&#8221;][\/vc_column][\/vc_row][vc_row content_placement=&#8221;top&#8221; thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1717494045499{margin-top: 50px !important;}&#8221;][vc_column css=&#8221;.vc_custom_1718004738424{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;border-left-color: #000000 !important;border-left-style: solid !important;border-right-color: #000000 !important;border-right-style: solid !important;border-top-color: #000000 !important;border-top-style: solid !important;border-bottom-color: #000000 !important;border-bottom-style: solid !important;}&#8221;][vc_column_text]\n<h3>Careful study of SEO<\/h3>\n<p>Prior to any development, a careful study was made of the competitors, the keywords most frequently used by users and the target users interested in the service. Based on this careful analysis, the entire site structure, graphics and type of navigation was decided.<\/p>\n<p>Despite only a few months of putting the site online, our client is at the top of the Google search results on the basis of the search terms we considered to work for the type of business.[\/vc_column_text][vc_row_inner][vc_column_inner][vc_single_image image=&#8221;5459&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_image&#8221; css_animation=&#8221;fadeInLeft&#8221;][vc_single_image image=&#8221;5438&#8243; img_size=&#8221;full&#8221; alignment=&#8221;right&#8221; onclick=&#8221;link_image&#8221; css_animation=&#8221;fadeInLeft&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row content_placement=&#8221;top&#8221; thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1718009706576{margin-top: 50px !important;}&#8221;][vc_column thb_color=&#8221;thb-light-column&#8221; css=&#8221;.vc_custom_1718009725528{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;padding-top: 40px !important;padding-right: 40px !important;padding-bottom: 40px !important;padding-left: 40px !important;background-color: #2e4f4f !important;border-left-color: #000000 !important;border-left-style: solid !important;border-right-color: #000000 !important;border-right-style: solid !important;border-top-color: #000000 !important;border-top-style: solid !important;border-bottom-color: #000000 !important;border-bottom-style: solid !important;}&#8221;][vc_column_text]\n<p style=\"text-align: center;\"><span style=\"font-size: 35px; line-height: 100%; font-family: 'Syne', sans-serif; font-weight: bold;\">Did you find this project interesting?<\/span><\/p>\n[\/vc_column_text][vc_column_text]\n<p style=\"text-align: center;\">Do you want to start a new project and need advice?<br \/>\nContact us without obligation, we will be happy to listen to your ideas.<\/p>\n[\/vc_column_text][vc_empty_space]\t<a class=\"btn thb-border-style full white   large\" href=\"https:\/\/bordegoni.com\/en\/contacts\/\" target=\"_self\" role=\"button\" title=\"Contact us\"><span>Contact us<\/span><\/a>\n\n\t[\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row content_placement=&#8221;top&#8221; thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1717494045499{margin-top: 50px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_empty_space][vc_column_text] Our work [\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row content_placement=&#8221;top&#8221; thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1717494045499{margin-top: 50px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1718004163577{padding-right: 20px !important;}&#8221;][vc_column_text]Kitebus is a Kitesurfing school on Lake Garda that contacted us with the desire to make a restyling of its website and above all to improve its findability on Google. Together with careful listening to the&hellip;<\/p>\n","protected":false},"author":1,"featured_media":7904,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"class_list":["post-8208","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-category-web-design","portfolio-category-website"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kitebus - Bordegoni SRL<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bordegoni.com\/en\/portfolio\/kitebus\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kitebus - Bordegoni SRL\" \/>\n<meta property=\"og:description\" content=\"[vc_row content_placement=&#8221;top&#8221; thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1717494045499{margin-top: 50px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_empty_space][vc_column_text] Our work [\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row content_placement=&#8221;top&#8221; thb_divider_position=&#8221;bottom&#8221; css=&#8221;.vc_custom_1717494045499{margin-top: 50px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1718004163577{padding-right: 20px !important;}&#8221;][vc_column_text]Kitebus is a Kitesurfing school on Lake Garda that contacted us with the desire to make a restyling of its website and above all to improve its findability on Google. 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