{"id":8428,"date":"2020-10-06T16:06:32","date_gmt":"2020-10-06T14:06:32","guid":{"rendered":"https:\/\/bordegoni.com\/suddividiamo-la-nostra-strategia-digitale\/"},"modified":"2024-11-19T09:33:30","modified_gmt":"2024-11-19T08:33:30","slug":"planning-content-and-management","status":"publish","type":"post","link":"https:\/\/bordegoni.com\/en\/planning-content-and-management\/","title":{"rendered":"Planning, content and management"},"content":{"rendered":"<p style=\"text-align: center;\">It sounds like a play on words but just by changing the order of the addends the result does not change. Following this formula, the result is the optimization of a 360\u00b0 digital campaign. Always keeping in mind that creativity associated with the client&#8217;s values and a good product is the basis from which to start building our whole strategy. Below is an outline of one of our hypothetical organizations.<\/p>\n<p><a href=\"https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/10\/imbound-marketing-2.jpg\" rel=\"magnific\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-4212 aligncenter lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/10\/imbound-marketing-2-1024x896.jpg\" alt=\"\" width=\"1024\" height=\"896\" data-sizes=\"auto\" data-srcset=\"https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/10\/imbound-marketing-2-1024x896.jpg 1024w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/10\/imbound-marketing-2-640x560.jpg 640w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/10\/imbound-marketing-2-20x18.jpg 20w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/10\/imbound-marketing-2-320x280.jpg 320w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/10\/imbound-marketing-2-768x672.jpg 768w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/10\/imbound-marketing-2-650x569.jpg 650w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/10\/imbound-marketing-2-24x21.jpg 24w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/10\/imbound-marketing-2-36x32.jpg 36w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/10\/imbound-marketing-2-48x42.jpg 48w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p style=\"text-align: center;\">We believe it is very important to have a single point of contact in the management phase of the strategy to be more effective in optimizing time and simplifying costs.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/bordegoni.com\/en\/the-book-marketing-techniques-for-companies\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8604 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/08\/cta-libro-tecniche-marketing_EN.jpg\" alt=\"\" width=\"950\" height=\"500\" data-sizes=\"auto\" data-srcset=\"https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/08\/cta-libro-tecniche-marketing_EN.jpg 950w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/08\/cta-libro-tecniche-marketing_EN-768x404.jpg 768w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/08\/cta-libro-tecniche-marketing_EN-640x337.jpg 640w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/08\/cta-libro-tecniche-marketing_EN-20x11.jpg 20w, https:\/\/bordegoni.com\/wp-content\/uploads\/2020\/08\/cta-libro-tecniche-marketing_EN-320x168.jpg 320w\" sizes=\"(max-width: 950px) 100vw, 950px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It sounds like a play on words but just by changing the order of the addends the result does not change. Following this formula, the result is the optimization of a 360\u00b0 digital campaign. Always keeping in mind that creativity associated with the client&#8217;s values and a good product is the basis from which to&hellip;<\/p>\n","protected":false},"author":1,"featured_media":7861,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[457],"tags":[],"class_list":["post-8428","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-evolution-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Planning, content and management - Bordegoni SRL<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bordegoni.com\/en\/planning-content-and-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Planning, content and management - Bordegoni SRL\" \/>\n<meta property=\"og:description\" content=\"It sounds like a play on words but just by changing the order of the addends the result does not change. Following this formula, the result is the optimization of a 360\u00b0 digital campaign. 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